A wedding planning franchise that is redefining the industry with systems and processes that eliminate burnout.
We offer entrepreneurs a turnkey opportunity to own and operate a premium wedding planning and design business in one of the most resilient and profitable markets in the U.S. With a highly refined, scalable system built from years of operating as the largest and most highly reviewed wedding planning firm in the Gulf South, we make it straightforward to deliver exceptional experiences while building a high-margin, rewarding business.
Every year, there are approximately 2,011,044 weddings in the United States.
The total market value for U.S. weddings is over $66 billion, with couples spending an average of $32,899 on their special day.
This creates massive, consistent demand for professional coordinators, planners, and designers who can take the stress out of the process and deliver reliable, high-quality services every single time.
OUR STORY
founder, Adrienne Brink,
launched Uncommon Camellia!
After years as a mental health counselor—and while caring for her mother with early-onset Alzheimer’s—she realized time is precious and dreams shouldn’t wait. She planned her first wedding in the French Quarter in January 2017: an all-night, high-pressure event that left her exhausted and certain she had found her calling.
When the pandemic hit in 2020, and weddings disappeared, Adrienne chose hope over fear. The small team strengthened systems, supported clients, and prepared for recovery. When the wedding boom returned, Uncommon Camellia was ready — expanding thoughtfully into full planning and design while protecting team well-being.
Today, the original New Orleans office is a close-knit team of 45 coordinators, planners, and designers who delivered 213 weddings in 2025. Guided by intention, warmth, flexibility, and genuine care, we’ve built a proven system that empowers passionate entrepreneurs to create extraordinary weddings while building rewarding, sustainable businesses.
services
Services Your Uncommon Camellia Franchise Will Offer
Our processes are clearly defined and transparent, making it simple for couples to quickly understand exactly what we offer, what it costs, and how it will help create their perfect wedding day. Every service is thoughtfully designed with clear intention and structured into distinct service categories based on the couple’s needs.
wedding
coordination
In the six weeks before the wedding, your team collects plans and contracts, contacts vendors, builds a detailed timeline, completes a walk-through, and runs the rehearsal and wedding day. This is the must-have service for couples planning their own wedding.
coordination
add-ons
As an add-on to the coordination service, you'll offer the Planning Consultation and Personal Attendant Services. Both were developed at the request of actual clients to elevate the overall experience.
wedding
planning design
Create a design that feels authentic to the couple, then put every piece in place to bring it to life—including venues and vendors that fit one cohesive day.
&
don't let brightness
of that goal
blind what
happens the way
— lucille ball
big
along
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you to
our leadership team
Alexis Nelson
Training Specialist
Ashley Brien
Timeline Director
Natalie Atkinson
Training Specialist
Amelie Pizza
Training Specialist
Nicole Smith
Operations
Adrienne Brink
Owner, Founder
Features
Our work is regularly featured in local and national media for creating some of the most beautiful and memorable weddings in the industry.
FEATURED:
Green Wedding Shoes
Loverly
The Knot
Town & Country
Southern Bride
The New York Times
Zola
Glamour and Grace
Wedding Chicks
Junebug Weddings
St. Charles Ave Magazine